Behind The Seams | FASHinNY

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Behind The Seams

Monday, February 13, 2012

                                                           Behind The Seams
                  The Inspiration Behind the 'TIME' Collection with Staci Sherri

On Saturday I had the opportunity to hang at Hotel Paramount with Staci Sherri the day before her NYFW debut. Her line titled “TIME” was created with much love and her ideas spoke through the seams of her clothing.
I sat in as she fit the models for the runway making sure all the details of each garment were perfect and suited the model well. Staci, dressed in her  signature tee with the message “when I grow up I want to be just like me”  mixed with sequin pants was all hands on as the team prepped for the day ahead of them.
The models dressed and practiced their walk to the music playlist created specifically for the runway.  Part of the playlist included songs by Michael Jackson, the beginning of Martin Luther King’s “I have a Dream” speech as well as Staci Sherri herself speaking the inspiring message “when I grow up I want to be just like me.”


You base your line on the concept of LOVE, can you describe how you came up with the message behind your line.
The message is based on love- the literal and abstract meaning. I love this dress vs. I love you, are two concepts that the human mind can conceptualize. Everything I do is based off of emotion, I focus on transitions of life. Everyone has a story, people are always seeking for something but it always comes back to love. I try to tell a story through my clothing, creating fashion is the way I express myself with the message of love. 


What is your favorite part about conceptualizing a design, describe the general process you go through to design and realize a piece of clothing.  
Telling a story helps me conceptualize a design- the initial story is the thought process of constructing a garment for me. Inspiration leads to the fabric, to the hair, makeup, styles and shapes. It is about the correct execution of your ideas into the full fruition of the garment and entire look.


Where does your inspiration come from? 
My last collection was inspired by sports. This collection is separated by time- different periods of time, You can not buy time but you can borrow it, I reached into that concept and was able to pull things from it. I pulled inspiration from the 70's as seen through my bell bottom pants, I borrowed silhouettes from the 60's. In   this line you can see that I have some tribal inspirations and I even drew inspiration from the time spent by people being incarcerates. That is where I got the inspiration behind the striped pieces for this line. 


What are some of your accomplishments as a designer? 
Opening a show at New York Fashion Week is my greatest accomplishment to date. Other than that I have had a lot of celebrity placements which has been exciting for me. 
I have been lucky to be able to achieve my dreams- I always wanted to live in NY, I did that. I always wanted to go to school for design- I accomplished that. As a child, I dreamed of having a show in NY Fashion Week and that is what's happening right now. 


This is your first time presenting at NYFW, describe your feelings about this momentous occasion and what it was like to prepare for it. 
Preparing for NYFW is like none other. There is so much pressure and anticipation, a lot of money goes into preparations and there is not enough man hours in the day to prepare. Aside from that I am blessed to have an awesome team, publicist and a wonderful assistant helping me out. 
On presenting at NYFW: On the runway the models get to tell your story. They are the hangers for your clothing so they have to deliver the message and concept behind the line. I am excited to see it all through! 

Check back tomorrow for my post from Staci Sherri's NYFW debut!